Nike Basketball

USAB NYC Gallery Exhibit

A gallery exhibit in Harlem created as a summer gathering place for the 2008 Olympics. The gallery examined the heart and soul of USA Basketball, the brilliance of the past and the dominance to define the future. The gallery chronicled the 1992 Dream Team to the 2008 Redeem Team.


  • Art Direction
  • Exhibit Design
  • Graphic Design
  • Packaging
  • Photography
  • Print

Bruce Gilden was commissioned to document the journey of the 2008 Redeem Team and was given unprecedented access to the team. This led to candid moments and views of this journey unavailable to anyone else. These photos were put together in a hard bound book.

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